LiveTrade
LiveTrade is our online trading platform which has transformed the buying and selling of wine. The screen quotes a price that we will sell each wine and, crucially, a price that we will buy each wine.
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We are always striving for new and better ways of doing what we do, because we believe our clients deserve better, this is our story so far.
Bordeaux Index began with the passion of a few wine and spirit lovers looking to change the way a wine merchant operates and redefine how wine is bought and sold across the globe. With an emphasis on an unparalleled client relationship, transparency and innovative technology, Bordeaux Index became a major disruptor in the trade. The early days saw yellow-page phone books used as temporary desks while wine orders were individually wrapped and shipped by hand. Our staff travelled the major wine regions of the world and created lasting relationships with those producing the finest of beverages. Before long, all the top estates were visiting us for meals in our office where expert wine taster Michael Schuster ran his wine academy. Lasting relationships were cemented. We serve as the connector between you, the customer, and the greatest wines and spirits. This is Bordeaux Index.
Founders Gary Boom, Richard Mannell and Dylan Paris, along with future Director Sebastian Rowe quite literally set up Bordeaux Index's first office on St.John's Lane in London. Fax machines, mobile phones and good old fashioned Royal Mail were how wine was bought and sold back then, in between building desks and chairs for our fledgeling office. Creating an unrivalled customer relationship helped Bordeaux Index establish itself in the early days and remains a guiding principle today.
That was the name of the game during those formative years, as a boisterous Bordeaux Index, not without some friction, tried to establish itself amongst London's traditional wine merchants. We were quickly becoming, as our slogan said, 'The only fine wine merchant worth calling'.
Always at the forefront of how we would carve our own path in the wine trade, founder Gary Boom and long-time collaborator Andrew Davison (Bordeaux Index's Head of Trading) created the wine market's first two-way (buy/sell) trading screen for Bordeaux's 2000 vintage. This would be the forerunner to a much grander idea, LiveTrade.
Our team has always been at the centre of what makes this business unique. We continued to grow our team with the most knowledgeable people in the industry. In 2004, one of the most respected figures in the wine trade and Bordeaux Index Founder Dylan Paris tragically lost his life and it is in his honour we remember the lasting impact he had on our business.
A year before Hong Kong took the bold and visionary step of reducing its import duty on wine to zero, Bordeaux Index opened its first overseas office in this burgeoning wine hub. Today, Bordeaux Index is one of the largest sellers of fine wine in Asia.
Just 11 years on from being a company of 6 people, sitting on cases of wine, in a small, cramped office in Smithfield, Bordeaux Index had grown to a team of 30 and established itself as one of the UK's top wine merchants. A new home was required and thus 4 spacious floors of 10 Hatton Garden would become our new HQ.
Founder Gary Boom's vision was to completely shake up the wine trade, improve its efficiency and ultimately improve the experience of the consumer by bringing technology and trading concepts from his former life at ICAP into the wine market. And thus, LiveTrade, the world's first guaranteed two-way trading screen for fine wine was born.
Bordeaux Index reaches a milestone of GBP 100m+ turnover in a calendar year, establishing ourselves as one of the world’s largest sellers of fine wine.
On 1st June 2010, our ambitions in Asia were furthered by opening in Singapore. This dynamic city and region have become an incredibly important hub for our business.
In November 2011, Gary's great friend and former business partner Lord Spencer of Alresford. appointed Chairman of Bordeaux Index's Board of Directors. Former CEO and founder of ICAP and NEX Group, Michael brings invaluable expertise and strategic insight to the business.
With all eyes of the wine market looking East, Bordeaux Index (naturally) goes against the grain, finally fulfilling one of our earliest ambitions, by opening our first office in the US. Located on Hollywood Boulevard no less, a fitting address in which to write the script for our US adventure.
With 4 full-time in house developers at Bordeaux Index and a spirit of never resting on our laurels, our beloved online broking list saw an upgrade. BIX allows customers storing wine with Bordeaux Index to list and sell their stocks through our website.
Bordeaux Index makes a splash in the spirits business with the formation of our Spirits Department. Offering distillery exclusives, highly collectible spirits, and cask/whisky investment opportunities. The Bordeaux Index Spirit team continue the run of the best-in-the-industry customer relations our wine clients have come to expect from us for over two decades. Bordeaux Index buys a stake in Westmorland Spirits Limited (owners of the outstanding Gilpin’s gin).
Societe Jacques Bollinger, the Family Group behind Bollinger Champagne agree on a strategic partnership with a minority investment into Bordeaux Index. The union of two leading wine businesses looking to cement their global reach.
Launching a brand new website and officially returning to the name Bordeaux Index. The original name was first introduced back in 1997 when Bordeaux Index was founded as a forward-looking operator seeking to shake up the fine wine market. Gary Boom said "Listening to how our clients and partners referred to us, it was unquestionable that to them we are, and always will be, Bordeaux Index. Whilst we have broadened our product offering even further in recent years, the name Bordeaux Index gives both a contemporary and classic identity, which we are embracing".
Bordeaux Index so strongly believes in the energy and dynamism of Miami that we opened our doors to the discerning drinkers of the city and the East Coast in 2022. We share our passion for the world's finest wines, extending our world class service to an exciting customer base and making the purchase of the best wines easier than ever before. Led by our former Head of Bordeaux Index Asia, Doug Rumsam, we're looking forward to expanding our business on the East Coast of the Americas.
LiveTrade is our online trading platform which has transformed the buying and selling of wine. The screen quotes a price that we will sell each wine and, crucially, a price that we will buy each wine.
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Whether you are looking to build a drinking cellar or operate an extensive portfolio, we are here to guide your investment. Thanks to our decades of experience we provide unparalleled advice.
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Explore our curated collection of the very best fine wines. From your favourite everyday drinking wine to the most exclusive wines on the market, we have carefully selected the best in class.
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