About Us

We are always striving for new and better ways of doing what we do, because we believe our clients deserve better. Our passion for wine and a belief in a better experience was why we set out to change the industry for our customers. Our constantly evolving LiveTrade platform is a great example of our quest for constant improvement.

We're restless and always looking for the next thing.

As a place to work you'd find us an open and sharing culture, with an appetite for ideas from any quarter. A quality that we look for when we go out into the world to work with producers, winemakers, distilleries, partners and brands. Many of our products and releases are born from this spirit of collaboration.

We're proud that the service we provide for our clients demystifies the wine market, outperforms expectations and leads to greater financial rewards.

We share the same drive to do better, we recognise this in the way many of our producer’s work. Excellence is restless, and we are driven to do better every day. So the only dust you'll see gathering will be on the fine wines in your cellar.

From the outset, we’ve been passionate about dispelling myths and confusion in the wine industry. This is why we set out to create the most transparent trading experience ever. By removing the pointless opacity we’ve allowed more and more clients to enjoy and understand the beautiful commodity of wine and spirits.

Our fierce independence means you can trust and value our opinion and advice. We would never advise you buy wine that we wouldn't choose ourselves.